The Dynamics of Efficient Writing

Why are you burning ink? Why are you wasting so much time? What kind of direct message does that CHAPTER provide? If you have spent too much effort, it shows, and the reader knows. No one is here to waste time, so the faster the delivery the better.

Blogs do this the best. Humanity was DYING for a system of communication like this. For years and decades and centuries we have been bogged down by a system of writing that rewards publishing companies and puts readers to sleep. Now real authors are rewarded for flying to the message and not wasting readers’ time. So they kick out a few minutes of work and then move on.

I wrote my first book when I was 10. It was about a British secret agent, just like James Bond. I used to revel in the fact that I had spent twenty pages on a chapter, ten times that of my classmates. I could write and write and write. My teachers loved it! But as I got older I began to fret about the useless sentences I was sometimes kicking out. My efficient brain did not want to be viewed as a creator of sludge, just to get better grades from authority figures. So as I got older, I changed.

My first website was rolled out when I was 21. It was an advice site geared toward providing fabulous information in a fast format where the whole world could benefit. What I found was that people LOVED this kind of writing! They liked helpful information in a speedy format. They were DYING to experience this kind of stuff. So on I went, creating content that shot out efficient messages, and I left the junk to other guys.

The only asset in the world that can neither be extended nor created is time. Once you have spent your time, it is gone forever and will never return. That is why I am not interested in the kind of writing that will require months of research, followed up with months of ten hour days. Writing must be efficient and it must get to your audience almost instantaneously. How do you manage this? With technology of course.

I no longer believe in traditional publishing. There are lots of ways to create audiences and move units, all without leaving your house. Right now I have seven books up for sale. I did it by writing Word docs, converting them to PDF, and uploading them to LuLu and Amazon. It was all quite easy and fun. I would not consider doing things any other way. Today’s market demands speed and easy business relationships. Without that kind of supply chain speed, you simply won’t have the time you need to get onto your next project.

Have you ever read the book, “How to Eat Fried Worms?” It is the only book I ever read that had a one sentence chapter. “A Tale of Two Cities” began with an forty or fifty sentence paragraph. Which do you think the reader preferred?

In today’s world we just don’t have time to waste. That’s why you must keep things short and to the point. If you want to be long-winded, go teach somewhere. They will pay you to write boring books that no one readers, unless they are students and forced into it. I have never thought writing of that nature was worth anything. I like my business degree, but man...talk about some dry textbooks.

Let yourself take the shortest distance between two lines. Don’t go on and on. Get your point across. Enjoy the writing, but frankly, if you don’t keep things efficient, you will get NOWHERE. The entire world is fighting over eyeballs and earballs. If you really think you can compete with guys like me who pump out targeted content every single day in GROWING blogs...I invite you to try.

No one actually wants to read a 300 page novel that takes 100 pages just to start moving. Do you know why John Grisham books sell so well? He does not make you wait. Granted, he does some setup, but the setup is fun too. I have tried to read other fiction writers, and generally dump them in favor of Grisham, who still pumps out a novel regularly in spite of having a decades long career.